Lafuma

MISSION :

Build, animate and implement the CSR strategy of Lafuma.

Since 2012

  • The methodology we adopted :

– Awareness of the challenges of sustainable development and regular monitoring
– Writing of an annual roadmap
– Animation and follow-up of eco-design actions (materials choice, design, suppliers, environmental assessment, end of life, etc.)
– Co-organization of the “Operation Montagne Responsable” event in Chamonix

  • The results we obtained :

– More than 70% of the textile collection is “Low impact” (22% in 2015)
– 100% of the textile collection will be PFC free in FW18-19
– A collaborative workshop with the consumers helped to define the brand’s long term commitments strategy.

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